About Christian Staller

Formally trained as an electrical engineer, Christian Staller has held many executive positions in the last 19 years, ranging from Product Development to Sales Management, from Customer Support to Field Services, from Strategic Marketing to Corporate Business Development.  Much of his professional success has centered on solution-selling, relationship team building and executive leadership. During the first 12 years of his career, Chris focused primarily on industrial technology sales and marketing for companies that ranged in size from $40M to $150M. In 1996, Chris accepted a promotion with a Swiss engineering company headquartered in Long Beach, CA as the Executive Vice President of Sales and Marketing for the company's Industrial Products Division. This division was responsible for $11M in sales in the US, Canada and Mexico. His responsibilities ranged from local engineering, field service and sales across all of North America, to establishing a distribution network of Value-Added-Resellers.  During this same period he oversaw an operation in Canada, as well as providing vision and leadership for the Swiss parent and their engineering teams as they launched a new global product line. Between 1998 and 2003, Chris decided to pursue the first of several small businesses. ICM Technologies was his first - both a consulting company and a manufacturer's representative. All of the companies represented had annual sales between $5M and $40M. But he was more than a representative, he also consulted extensively with each of his principal companies with respect to product marketing, commercialization and market identification and penetration. During this same period, Chris was also a Senior Business Development and Channel Manager for a $50M high-tech start-up who developed virtual B2B trading hubs/networks for supply chain optimization. Customers included the likes of Cisco, HP and Solectron. In this capacity he managed key channel partner relationships, developing and delivering strategic plans to increase revenue for the parent organization, as well as the revenue and value-added positioning of the channel partner. He was also the Southern California Business Development Executive responsible for a Siebel and Onyx CRM sales and consulting services company. Here he helped both product and service based companies recognized the importance of an integrated CRM and ERP solution. In terms of skills, Chris has the unique ability to understand the pain of high-tech product development and the transformation of this work to successful and sustainable sales growth. Chris is especially versed in building effective sales and marketing strategies, as well as mentoring executive leadership teams through the process. The ability to take vision to implementation, from business development to building business is an exciting element of what Chris can offer an organization.